How to Use an Online Event as Marketing Tool
An online event can act as important building block in your marketing system. It can help you to develop a campaign capability, which involves the capacity to send hundreds or thousands of visitors to a single page in a short time span and ask them for a specific action like registering for a mailing list [...]
How to Craft a Perfect Tell a Friend Message
Tell a Friend Scripts are internet tools to ferment word of mouth marketing. They can be very powerful, if you use them correctly. But if you do not know how to use them, they can be just without any impact, or even create big problems for a business. Basic Functions We use our “Tell a [...]
Upcoming Sale: Proven Affiliate Tools
I just bought resale rights for three flagship products of Mike Filsaime. Mike is changing his focus away from his current portfolio of proven software applications and infor products to hosted software applications. For this reason he sold resale rights to some of his top products, and I am one of the lucky people who [...]
Viral Marketing Explained
What is Viral Marketing? The concept describes a system, where the recipients of a marketing message start to spread the information to other interested people. This is the digital equivalent of word of mouth marketing. You could tell your audience directly what you have to say, but mostly you will package the message into a [...]
In Customer’s Shoes
Test with Adwords, Then Make Money with Twitter? Wrong! I used to think: Write a sales page, drive Google Adwords traffic, test it. With a decent conversion rate, start to drive serious traffic from social media, banner ads, etc. This is, what happened: Signup rate from people coming from my blog: 15% Signup rate from [...]
