What is Viral Marketing?
The concept describes a system, where the recipients of a marketing message start to spread the information to other interested people. This is the digital equivalent of word of mouth marketing. You could tell your audience directly what you have to say, but mostly you will package the message into a digital [...]

Powerful Free Adserver
I paid hundreds of Dollars for link tracking and split testing software and services, before I heard about power of the OpenX ad serving software for managing all kind of advertisements and affiliate links on my websites.
Manage All Ads from a Single Interface
OpenX structures ad serving by defining ad spaces on a [...]

Test with Adwords, Then Make Money with Twitter? Wrong!
I used to think: Write a sales page, drive Google Adwords traffic, test it. With a decent conversion rate, start to drive serious traffic from social media, banner ads, etc. This is, what happened:

Signup rate from people coming from my blog: 15%
Signup rate from people coming from [...]

Making money in direct marketing (online or offline) follows a clear sequence of actions:

Traffic Generation: You need to get visitors to your website, and lots of them.
Initial Sale: To receive money, you need to gain trust of your audience. The willingness to give you money for a promised product is certainly an expression of trust. [...]

Frank Kern led me to a vdeo from Jim Rohn: I sadly did not here about him before he passed away last week. But, what he has to say is profound. Just take the 7 minutes it takes to watch that video, now!

Success is something you attract by the person you become (Jim Rohn)

Jeff Johnson’s newest training program is now available. He’s calling it “Operation: Quick Start”. You can literally create traffic and money on demand when you follow his simple system… It’s really much easier than you think.
Jeff has been running a very successful online coaching program now for 4 continuous years so he must be doing [...]

Which host is the right one for your website? There are lots of them. Prices range from free up to 100 Dollar per month or more.
It is obvious to me that I do not look for an exciting startup company to host my websites. I need a stable environment, managed by people with a track [...]

I just watched the new video on Jeff’s Johnsons blog. And it rocks!
I can’t believe this…
He tells you exactly which products he’s promoting… and how much money he’s making with them… and it’s a lot!
He literally hands you his best money-getting affiliate promotions on a silver platter.
Here’s your free video:
“How To Become A Super Affiliate [...]

The Great Formula is a marketing manual written by online marketing legend Mark Joyner, published by John Wiley and Sons in 2006.
This book focuses on time tested marketing methods, and their application in the internet age. You will find numerous case studies showing how the real big names, like Henry Ford, Gillette, Estee Lauder or [...]

The Traditional Way: Information Networks
Before the advent of mass media, everybody had one or more chain of people providing him with information. These included merchant networks, churches, alumni networks of schools and universities. They were built around people, institutional or not.
Example: Roman Catholic Church
A classical example for the power of information processing is the [...]